Differences in tastes and preferences
A) increase pressures for cost reductions.
B) reduce profit potential.
C) prevent a company from pursuing a licensing strategy
D) reduce pressures from the host government.
E) increase pressures for local responsiveness.

Question

Quizplus · Accepted Answer

Differences in tastes and preferences increase pressures for local responsiveness, as companies need to adapt their products or services to better fit the preferences of the local market in order to succeed. This can result in the need for more customized offerings and operations, which can increase costs and complexity. However, it can also lead to greater customer satisfaction and loyalty if done successfully. Differences in tastes and preferences do not necessarily impact pressures for cost reductions, profit potential, pursuit of a licensing strategy, or pressures from the host government.

Differences in Tastes and Preferences