A global standardization strategy is most appropriate in an industry in which pressures for cost reductions are ____________ and pressures for local responsiveness are ___________.
A) low; high
B) high; high
C) low; low
D) high; low
E) variable; high

Question

Quizplus · Accepted Answer

A global standardization strategy is most appropriate when pressures for cost reductions are high and pressures for local responsiveness are low. This means that the company can reap cost savings through standardized processes and products, while still being able to maintain a consistent brand image and customer experience across different markets.

A Global Standardization Strategy Is Most Appropriate in an Industry