Outlets that pick up an MPR story bring the story to the marketer's audience and
A) earn commissions for increasing product sales.
B) create advertising messages to build product awareness.
C) conduct audits of the resulting buzz.
D) influence the message by the way they report the story.
E) offer promotional incentives so audiences are more likely to buy a mentioned product.

Question

Quizplus · Accepted Answer

Outlets that pick up an MPR (Media Public Relations) story can influence the message by the way they report the story, as they have control over the narrative and presentation.

Outlets That Pick Up an MPR Story Bring the Story