A company's public image is important to its recruiting efforts because
A) the best firms assume that the best employees want to work for them.
B) public relations is the fastest growing department of most businesses.
C) most employees at some point in their careers carry out personal selling.
D) the media pay more attention to firms who spend more on recruitment advertising.
E) most firms have at some time violated federal ethics rules.

Question

Quizplus · Accepted Answer

The best firms often operate under the assumption that top talent is attracted to reputable and successful companies, making a strong public image crucial for attracting the best employees.

A Company's Public Image Is Important to Its Recruiting Efforts