Which of the following is FALSE?
A) The observation approach to attitude determination rests on the presumption that a subject's behavior is conditioned by his or her attitudes.
B) The most common approach to measuring attitudes has been self-report.
C) One of the disadvantages of the equal-appearing interval method of scaling is that a large number of judges are required during the process of developing the scale.
D) One of the advantages of the equal-appearing interval method of scaling is that scale construction and scale use take place at the same time.
E) The directions to subjects for the Likert scale are the same when constructing it as when using it.

Question

Quizplus · Accepted Answer

The equal-appearing interval method of scaling involves separate processes for scale construction and scale use, not simultaneous ones. This method first involves generating statements, having judges rate these statements, and then constructing the scale based on these ratings. The use of the scale, where respondents indicate their agreement or disagreement with the statements, happens after the scale has been constructed.

Which of the Following Is FALSE