Keeping a customer coming back to a site may be significantly more expensive than the cost of new customer acquisition.

Name: Keeping a customer coming back to a site may be significantly more expensive than the cost of new customer acquisition.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

It is generally accepted that retaining an existing customer is less expensive than acquiring a new one, as the latter involves costs related to marketing, advertising, and promotions to attract new customers.

Keeping a Customer Coming Back to a Site May Be