Alphabet, the parent company of Google, announced it has reached an agreement to buy Fitbit in an all-cash deal for $2.1 billion. The acquisition is subject to U.S. Department of Justice (DOJ) approval. The DOJ has expressed concerns regarding the Fitbit user data that Google will have access to if the acquisition is completed, especially data sold to Google without the consent of Fitbit users. The wearable technology industry has also expressed concerns that the merger would create an industry dominated by only two firms, Google and Apple.
Source: Gabriela Barkho, "DOJ Probes Google's Fitbit Acquisition Over Consumer Health Data Concerns," observer.com, December 11, 2019.
-Refer to the Article Summary. The standards used by the Department of Justice and the FTC to evaluate a potential acquisition such as the one regarding Google and Fitbit are based on market concentration as determined by the

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The Herfindahl-Hirschman Index (HHI) is a commonly used measure of market concentration and is used by the DOJ and FTC to evaluate potential mergers and acquisitions for antitrust concerns.

Alphabet, the Parent Company of Google, Announced It Has Reached