Once a sales training program has been carried out, a four-level method can be used to gauge its effectiveness. At the third level, the reaction level method measures trainees' attitudes and feelings toward the training program.

Question

Quizplus · Accepted Answer

The third level of the four-level method is the "Behavior" level, which measures the extent to which trainees apply what they learned during training when they are back on the job. The "Reaction" level is actually the first level, which assesses trainees' attitudes and feelings toward the training program.

Once a Sales Training Program Has Been Carried Out, a Four-Level