__________ companies place an emphasis on a worldwide perspective.
A) Polycentric
B) Geocentric
C) Ethnocentric
D) Regiocentric
E) Domestic

Question

Quizplus · Accepted Answer

Geocentric companies place equal emphasis on both their local needs and global needs. They believe that the world is a single marketplace and strive to utilize the advantages of global integration while addressing local country differences.

__________ Companies Place an Emphasis on a Worldwide Perspective