The activity of trying to place positive publicity in media, of convincing an editor to consider the publicity as newsworthy, is called
A) selling.
B) advocating.
C) pitching.
D) positioning.

Question

Quizplus · Accepted Answer

Pitching is the process of presenting or proposing a story idea to a media outlet or journalist with the hope that they find it interesting enough to cover or publish.

The Activity of Trying to Place Positive Publicity in Media