A brand that has entered the market late and is content for its market share to be lower than a more dominant brand is called a
A) market laggard.
B) status quo brand.
C) nicher.
D) challenger.
E) market follower.

Question

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The Answer of A brand that has entered the market late and is content for its market share to be lower than a more dominant brand is called a
A) market laggard.
B) status quo brand.
C) nicher.
D) challenger.
E) market follower.

A Brand That Has Entered the Market Late and Is