The trend toward the increasing use of online and mobile media is especially important to the marketer targeting
A) the sandwich generation.
B) the baby boomers.
C) blended families.
D) the grey market.
E) Generation Z.

Question

Quizplus · Accepted Answer

Generation Z is known for being digital natives, having grown up with the internet and mobile technology, making them a key target for marketers using online and mobile media.

The Trend Toward the Increasing Use of Online and Mobile