In this chapter, you have learned how certain types of persuasive appeals to change health-related behaviours are more effective than others. Outline how you would design an advertising campaign to help new mothers to quit smoking.

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The Answer of In this chapter, you have learned how certain types of persuasive appeals to change health-related behaviours are more effective than others. Outline how you would design an advertising campaign to help new mothers to quit smoking.

In This Chapter, You Have Learned How Certain Types of Persuasive