The finding that people's ratings of photographs was affected by associating the photographs with pleasant or unpleasant odours suggests that
A) people's likes and dislikes are innately conditioned.
B) some emotions are irrational.
C) preferences for others may involve classical conditioning.
D) people's fears of others are based on their smell.
E) our odour detection systems are more powerful than we had realized.

Question

Quizplus · Accepted Answer

The association of photographs with pleasant or unpleasant odours affecting people's ratings suggests that preferences can be influenced by classical conditioning, where a neutral stimulus (photograph) becomes associated with an unconditioned stimulus (odour) to elicit a conditioned response (rating).

The Finding That People's Ratings of Photographs Was Affected by Associating