What is the chief purpose of writing for advertising?
A) to entertain
B) to inform
C) to persuade or motivate
Correct Answer:
Verified
Q5: According to the advertising chapter, what are
Q6: An advertisement should always present an objective
Q7: In writing advertising copy for a product,
Q8: A logo is:
A) a short phrase that
Q9: Which of the following is not a
Q11: In the world of advertising, what are
Q12: Which one would not be considered a
Q13: Which type of advertising refers to the
Q14: The signature, or sponsor identification, in a
Q15: What does body copy do in an
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