Product and buyer attributes can be used to create a market segmentation strategy.
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Q2: Strategists are at risk of developing organizational
Q3: Mass customized products can sometimes demand a
Q4: It is clear in mass customization when
Q5: Customer demands are increasing in nearly every
Q6: Customers are the enemy of the firm.
Q8: It is important to define a firm
Q9: Very few large firms have detailed information
Q10: Nearly every firm is affected by demographic
Q11: There is no such thing as too
Q12: All retailers should strive for an incredibly
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