What is a likely way for a company to successfully adopt an integrated low cost/differentiation strategy?
A) It can shed those customers who value low prices only.
B) It can migrate from a pure low cost or differentiated position.
C) It can boost its prices for products that appear to be "run-of-the-mill."
D) It can create a merchandise mix with both very high- and low-end products.
Correct Answer:
Verified
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A) it improves
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