Which of the following is not a basic way in which value can be created?
A) By providing customers with the same benefits they can get elsewhere and charging the widely accepted industry price, or a little more to earn some profit.
B) By providing greater benefits for the same price the customer has been accustomed to paying.
C) By providing the same benefits but at a lower price that the customer has been accustomed to paying.
D) By broadening access to benefits to a wider audience, without sacrificing the benefits delivered to existing customers.

Question

Quizplus · Accepted Answer

Providing customers with the same benefits they can get elsewhere and charging the widely accepted industry price does not create additional value; it merely maintains the status quo. Value creation typically involves offering greater benefits, reducing costs, or expanding access.

Which of the Following Is Not a Basic Way in Which