The main attraction of outside training specialists is their complete familiarity with a company's selling situation.

Question

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Outside training specialists may have expertise in sales training, but they may not be familiar with a company's unique selling situation, market, customers, and competitors. This can result in generic training that may not be tailored to the company's specific needs and may not be as effective as expected. Internal trainers or a combination of internal and external trainers who have a good understanding of the company's selling situation may be more effective.

The Main Attraction of Outside Training Specialists Is Their Complete