After television, what is the next most important medium in terms of advertising dollars spent?
A) Mobile
B) Online
C) Magazines
D) Radio
E) Newspaper

Question

Quizplus · Accepted Answer

Online advertising has experienced significant growth over the past decade, and is projected to continue to grow in the future. It offers a wide range of formats and targeting options, and the ability to track and measure results in real time. While mobile advertising is also growing, it may not yet surpass online advertising in terms of total dollars spent. Magazines, radio, and newspapers have all experienced declines in advertising revenue in recent years.

After Television, What Is the Next Most Important Medium in Terms