According to the expectancy/disconfirmation theory,when performance perceptions are more positive than what was expected,_____ occurs.
A) positive disconfirmation
B) negative disconfirmation
C) dissatisfaction
D) confirmation
E) positive expectation

Question

Quizplus · Accepted Answer

According to the expectancy/disconfirmation theory, when performance perceptions are more positive than what was expected, it leads to positive disconfirmation. This means that the individual's expectations have been exceeded, resulting in a positive evaluation of the experience.

According to the Expectancy/disconfirmation Theory,when Performance Perceptions Are More Positive