Which of the following is a feature of the maturity stage of the industry life cycle?
A) The competitive intensity within the industry is at its peak.
B) The market reaches its maximum size.
C) The industry structure is more monopolistically competitive.
D) The focus on product innovation is higher than that on process innovation.

Question

Quizplus · Accepted Answer

During the fourth stage of the industry life cycle, the industry structure morphs into an oligopoly with only a few large firms. The market has reached its maximum size, and industry demand is likely to be zero or even negative going forward.

Which of the Following Is a Feature of the Maturity