Social influences on consumer buying decisions are most likely to help in:
A)reducing a feeling of uncertainty among consumers.
B)making impulse purchase decisions.
C)recognizing one's feelings and formulating opinions.
D)shaping human behavior as they are transmitted from one generation to the next.

Question

Quizplus · Accepted Answer

Social influences, such as recommendations from family or friends, consumer reviews or celebrity endorsements, can help to reduce the feeling of uncertainty among consumers as they provide valuable information and opinions about a product or service.

Social Influences on Consumer Buying Decisions Are Most Likely to Help