
A number of yogurts are marketed under the Duncen brand,including Duncen All Natural,Duncen Fruit on the Bottom,Duncen Light & Fit,DunActive,and Dun-o-nino.The large variety of yogurts under the Duncen brand is an example of a:
A) brand equity
B) product item
C) product mix
D) promise index
Correct Answer:
Verified
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A)sold through
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Q7: Each product item in the product mix
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