Daily Fresh is a multinational food and beverage company.One of the new products that Dairy Rich intends to introduce includes fiber added to chocolate.The packages will include data that each chocolate bar contains five grams of fiber and the various health benefits of including more fiber in one's diet.In this case,Daily Fresh intends to use _____.
A)informational labeling
B)persuasive labeling
C)individual branding
D)family branding

Question

Daily Fresh is a multinational food and beverage company.One of the new products that Dairy Rich intends to introduce includes fiber added to chocolate.The packages will include data that each chocolate bar contains five grams of fiber and the various health benefits of including more fiber in one's diet.In this case,Daily Fresh intends to use _____.​
A)informational labeling
B)​persuasive labeling
C)​individual branding
D)family branding

Quizplus · Accepted Answer

The labeling strategy Daily Fresh intends to use is informational as it provides information about the five grams of fiber in each chocolate bar and the health benefits of including more fiber in one's diet. This type of labeling is focused on providing useful information to the customer rather than persuading them to buy the product (persuasive labeling). Additionally, individual branding and family branding do not apply to this scenario as they refer to branding strategies, not labeling strategies.

Daily Fresh Is a Multinational Food and Beverage Company