The primary risk of peer-to-peer support in the context of social media and customer service is ________.
A) loss of control
B) loss of credibility
C) lack of privacy
D) increase in expenses

Question

Quizplus · Accepted Answer

Peer-to-peer support in social media can pose a risk of loss of control as the company cannot monitor or control the information being shared between customers. This may lead to inconsistent and possibly incorrect information being provided, which can harm the company's reputation.

The Primary Risk of Peer-To-Peer Support in the Context of Social