Which of the following is a sales technique that focuses on making an immediate sale with little or no attempt to develop a relationship with the customer?
A) direct marketing
B) direct selling
C) transactional selling
D) relationship selling
E) creative selling

Question

Quizplus · Accepted Answer

Transactional selling is a sales technique where the focus is on making an immediate sale with little or no attempt to develop a relationship with the customer. It is a one-time transaction where the salesperson does not attempt to upsell or cross-sell to the customer. Direct marketing is a form of advertising where companies communicate directly with the target audience to create a response, such as making a purchase. Direct selling is a sales strategy where salespeople personally interact and sell products to customers. Relationship selling emphasizes building a long-term relationship with the customer by providing personalized solutions, while creative selling involves using innovative or unconventional ways to make a sale.

Which of the Following Is a Sales Technique That Focuses