Prospect and qualify is the step in the creative selling process in which the salesperson ________.
A) meets the customer for the first time
B) learns as much as possible about a prospective customer before making a sales call
C) identifies potential customers likely to be interested in purchasing the product
D) conveys the product's competitive advantages to a potential customer
E) clarifies and overcomes a customer's concerns about buying

Question

Quizplus · Accepted Answer

Prospect and qualify is the step in the creative selling process in which the salesperson identifies potential customers likely to be interested in purchasing the product. This involves researching and analyzing information about potential customers to determine if they fit the criteria of someone who would benefit from the product or service being offered. This step is critical as it helps salespeople focus their efforts on customers who are most likely to buy, saving time and resources.

Prospect and Qualify Is the Step in the Creative Selling