Kathy Champe, a public relations specialist for a regional chain of pharmacies, regularly contacts members of the local and state-wide media with information about community events and charity fundraisers sponsored by her company. She is using ________.

Question

Quizplus · Accepted Answer

Kathy Champe is using press releases as a tool to contact members of the local and state-wide media with information about community events and charity fundraisers sponsored by her company. Press releases are commonly used by public relations professionals to communicate news and information to the media.

Kathy Champe, a Public Relations Specialist for a Regional Chain