Managers must understand and manage both the power and the peril of social media.

Question

Quizplus · Accepted Answer

Managing social media is crucial for managers as they need to maintain a positive image and reputation of the company while also preventing any negative impacts or crisis situations that may arise from social media interactions. Therefore, it is important for managers to understand both the power and the potential pitfalls of social media.

Managers Must Understand and Manage Both the Power and the Peril