From a strategic viewpoint, media planners know that online and mobile communications must be

Question

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Online and mobile communications need to be engaging in order to capture and retain the attention of their target audience. With the abundance of content available to consumers, it is crucial for media planners to incorporate engaging elements such as interactive features, personalized content, and social sharing options in their communications strategy. Blocking out the competition's advertising, expensive creation, fast-paced, and 3D are not necessarily strategic requirements for online and mobile communications.

From a Strategic Viewpoint, Media Planners Know That Online and Mobile