Direct mail fits between traditional mass media and online media.

Name: Direct mail fits between traditional mass media and online media.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Direct mail is a form of advertising that is sent directly to a targeted audience through postal mail. It is a more personal and targeted approach than traditional mass media like television or radio, but less immediate and interactive than online media such as email or social media. Therefore, it fits between these two categories.

Direct Mail Fits Between Traditional Mass Media and Online Media