Firms that are stuck in the middle attempt to sell
A) high-priced products and gain small market share.
B) low-priced products and gain large market share.
C) high-priced products and gain a large market share.
D) medium-priced products and gain medium market share.

Question

Quizplus · Accepted Answer

Firms stuck in the middle typically do not have a clear competitive strategy, resulting in offering medium-priced products without achieving significant differentiation or cost leadership, leading to a medium market share.

Firms That Are Stuck in the Middle Attempt to Sell