Focused differentiation occurs when ________.
A) better service is provided within an industry segment
B) there is limited competition in an industry
C) customers, of a niche segment, are provided low-cost products
D) product quality improves across an entire industry
E) lowest cost across the industry

Question

Quizplus · Accepted Answer

Focused differentiation is a strategy where a company seeks to differentiate itself by offering a unique product or service specifically tailored to the needs and preferences of a particular market segment. This is not necessarily the lowest cost option, but rather a focus on providing better service or qualities within a certain industry segment.

Focused Differentiation Occurs When ________