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When Control Over the Distribution of a Product Is Important

Question 37

Multiple Choice
When control over the distribution of a product is important in the international market, the producer is more likely to establish:

When control over the distribution of a product is important in the international market, the producer is more likely to establish:


A) Its own sales force
B) A network of agents
C) A network of distributors
D) Options A and C only
E) Options B and C only

Correct Answer:

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