
Which program makes a direct payment to a retailer for stocking an item?
A) An off-invoice allowance
B) A drop-ship allowance
C) Slotting fees
D) Forward buying
Correct Answer:
Verified
Q127: Offering financial incentives to channel members in
Q128: What are the four categories of consumers?
Q129: Manufacturers should concentrate their efforts at trade
Q130: For ongoing products in highly-competitive markets, a
Q131: Monies paid by a manufacturer to remove
Q133: Trade allowances include each of the following
Q134: Trade promotions are distinguished from other marketing
Q135: Manufacturers benefit from co-op advertising in each
Q136: A retailer will support a manufacturer's consumer
Q137: Promotion-prone and price-sensitive consumers are highly attractive
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents