Showing a sports star from a team that just won a championship on the cover of a box of Wheaties is an example of using the proactive damage control prevention strategy of enhancement.
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Q124: When tires on new Ford vehicles were
Q125: Damage control is only used when consumers
Q126: Entitlings and enhancements are reactive damage control
Q127: Damage control involves reacting to negative events
Q128: In terms of using an impression management
Q130: Claiming a product is low-carb while displaying
Q131: Each of the following is an impression
Q132: The public relations department issues the following
Q133: Proactive damage control strategies include entitlings, enhancements,
Q134: Reactive damage control strategies include internet interventions,
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