Describe overt and implied brand names.
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Q93: Quality logos and brand names should pass
Q94: The symbol used to identify a brand
Q95: Quality brand logos should be easily recognizable
Q96: Brand logos:
A)are unrelated to image but are
Q97: Logos help with in-store shopping because:
A)they are
Q99: McDonald's arches create shared meaning across consumers
Q100: Monster.com is an example of a(n):
A)overt name.
B)implied
Q101: The image a brand tries to project
Q102: In each industry, the right image is
Q103: Keeping a consistent brand image while incorporating
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