Manufacturers are using all the following methods to respond to inroads made by private labels, except:
A)modifying the brand's position in the marketplace.
B)expanding product offerings.
C)using alternative promotional methods.
D)improving in-store displays and packaging.

Question

Quizplus · Accepted Answer

Manufacturers typically respond to competition from private labels by expanding product offerings, using alternative promotional methods, and improving in-store displays and packaging, rather than modifying the brand's core position in the marketplace.

Manufacturers Are Using All the Following Methods to Respond to Inroads