
The role and importance of a strong brand name is dramatically important in today's global market because of:
A) the emphasis on accountability.
B) importance of consumer E-commerce.
C) brand parity in the business-to-business sector.
D) database mining capabilities of business firms.
Correct Answer:
Verified
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Q202: What is dual-channel marketing?
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Q209: In dual-channel marketing, to avoid confusing individuals
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