
A decorative model is a person who adorns a product as a sexual or attractive stimulus, but has nothing to do with the product.
Correct Answer:
Verified
Q159: Severity and vulnerability are key elements in
Q160: Humor causes consumers to watch, laugh, and,
Q161: Using overt sexuality in ads for products
Q162: Brand awareness, brand equity, and brand loyalty
Q163: One major criticism of sexually-based advertising is
Q165: The cognitive impressions made on viewers of
Q166: New, emerging musical artists are now more
Q167: A rational appeal is closely tied to
Q168: Rational appeals are designed to capture a
Q169: Print media and television offer the best
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents