Which of the following refers to an advantage for firms that adapt a unique marketing program for an individual market?
A) By doing so, firms decrease their reliance on foreign market intermediaries for large sales.
B) By doing so, firms scale up production substantially to meet the needs of a large and growing market.
C) Products are tailored to specifically meet the exclusive needs of customers in that market.
D) Governments provide heavy tax reliefs to firms that modify products and services.
Correct Answer:
Verified
Q21: Adaptation is often necessitated due to _.
A)
Q25: A standardized marketing approach is appropriate when
Q25: Adaptation is counterproductive in multidomestic industries.
Q27: Refrigerator Adaptations (Scenario)
Cold-Aire Inc. manufactures refrigerators from
Q29: Commodities, industrial equipment, and technology products are
Q29: Briefly discuss the principal advantages of standardization.
Q34: Varying income levels among nations usually necessitate
Q35: A standardized marketing approach is inappropriate when
Q36: A global brand can best be defined
Q40: Refrigerator Adaptations (Scenario)
Cold-Aire Inc. manufactures refrigerators from
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