Advantages of following a strategy of local responsiveness include the ________.
A)improved ability to transfer skills to employees in different locations
B)opportunity to adopt a global advertising program
C)ease in standardizing manufacturing methods across countries
D)flexibility to apply location-specific skills to local opportunities

Question

Quizplus · Accepted Answer

By following a strategy of local responsiveness, companies can take advantage of location-specific skills and knowledge in order to tailor their products and services to the unique needs and preferences of local consumers. This can lead to greater success in local markets and increased brand loyalty among consumers who feel that the company understands their needs and values. This strategy may not be as effective for transferring skills between different locations, standardizing manufacturing methods or adopting a global advertising program.

Advantages of Following a Strategy of Local Responsiveness Include the ________