Which of the following is NOT true about distribution concerns when marketing internationally?
A)Geographic barriers may divide countries into very distinct markets.
B)In some countries, few potential sales lie outside the large metropolitan areas.
C)Each country has its own distribution system, making standardization of distribution difficult.
D)Because most foreign consumers are easily presold by advertising messages, it is difficult to convince retailers to offer good service.

Question

Quizplus · Accepted Answer

The statement "Because most foreign consumers are easily presold by advertising messages, it is difficult to convince retailers to offer good service" is not true. In fact, in many international markets, retailers play a crucial role in educating consumers about products and services, and providing good service can be a key factor in building brand loyalty.

Which of the Following Is NOT True About Distribution Concerns