Which of the following positions in an advertising agency is most closely involved with creative development?

Question

Quizplus · Accepted Answer

The copywriter is the most closely involved with creative development, as they are responsible for coming up with the written content for advertisements. The account executive is more focused on managing client relationships, the account planner is responsible for researching and developing insights about target audiences, the media buyer is responsible for purchasing ad space, and the management supervisor oversees the overall account team.

Which of the Following Positions in an Advertising Agency Is