Advertising helps us shape an image of ourselves by setting up role models with whom we can identify; advertising also gives us a way to express ourselves in terms of our personalities and sense of style through the things we wear and use.

Question

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Advertising often depicts people with certain lifestyles, values, and preferences as role models. By emulating them, we can create or reinforce our own self-image. Additionally, we often use clothing, accessories, and other products to communicate our personal style, tastes, and identity, which are often influenced by advertising.

Advertising Helps Us Shape an Image of Ourselves by Setting