An instrument that records what television shows are being watched, the number of households that are watching, and which family members are viewing is known as a(n) ________.
A) people meter
B) audiometer
C) tv meter
D) frequency meter
E) viewing meter
Correct Answer:
Verified
Q67: Movie theaters sell time at the beginning
Q74: Which type of television advertising appears in
Q75: Communication directed at an audience that may
Q81: National advertisers are not heavy users of
Q82: Cable News Network (CNN), the Disney Channel,
Q84: Magazine rates are based on the readership
Q90: Selective binding allows a magazine to print
Q90: TiVo is a substantial threat to marketers
Q93: The dominant form of newspaper advertising is
Q108: Television stations not affiliated with a network
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents