Which of the following is NOT an objective of consumer promotions?

Question

Quizplus · Accepted Answer

Increasing profit margins is not typically an objective of consumer promotions. Consumer promotions are usually focused on generating awareness, trial, maintaining or increasing market share, and reminding consumers about the brand. While promotions may ultimately contribute to increased profits, the primary objective is not typically to directly increase profit margins.

Which of the Following Is NOT an Objective of Consumer