A marketing communication that is ________ is right for the product and target; it also meets the objectives.

Question

Quizplus · Accepted Answer

A marketing communication that is strategic is not only creative and original, but it also aligns with the overall objectives of the marketing campaign. It takes a logical and rational approach to determine the most effective way to reach the target audience with messaging that resonates with them and encourages them to take action.

A Marketing Communication That Is ________ Is Right for the Product