Headlines can be grouped into which two general categories?
A)call-outs and call to actions
B)overlines and underlines
C)taglines and slogans
D)direct- and indirect-action headlines
E)display and body headlines

Question

Quizplus · Accepted Answer

Direct-action headlines are those that tell the reader exactly what to do, such as "Buy now!" or "Click here." Indirect-action headlines are those that are more subtle and suggestive, such as "Discover the secrets of success" or "Learn how to live a healthier life."

Headlines Can Be Grouped into Which Two General Categories